Webflow vs Durable: which costs less?
For one year on your own domain with annual billing, Webflow is cheaper (Webflow Basic $180 vs Durable Launch $264). For an online store over one year, only Webflow has a priced plan (Ecommerce Standard $348).
Last checked 2026-10-18 on the official pages.
Cheapest plan of each, by scenario
Domain registration not counted. Totals over the years in the scenario.
| Scenario | Webflow | Durable | Cheaper |
|---|---|---|---|
| Own domain, annual billing, 1 year | Basic $180 | Launch $264 | Webflow by $84 |
| Own domain, annual billing, 3 years | Basic $540 | Launch $792 | Webflow by $252 |
| Online store, annual billing, 1 year | Ecommerce Standard $348 | no store plan shown | — |
| Online store, annual billing, 3 years | Ecommerce Standard $1,044 | no store plan shown | — |
| Own domain, monthly billing, 1 year | Basic $300 | Launch $300 | same price |
Your own numbers · Webflow pricing · Durable pricing
Visit Webflow (official pricing page) ↗
Visit Durable (official pricing page) ↗
Webflow plans
| Plan | Billed monthly | Billed annually (per month) | Online store | Own domain | Notes |
|---|---|---|---|---|---|
| Starter | free | free | not shown | no | Free; webflow.io domain, 2 static pages, 1 GB bandwidth |
| Basic | $25/mo | $15/mo ($180/yr) | not shown | yes | Custom domain, 300 static pages, no CMS |
| Premium | $39/mo | $25/mo ($300/yr) | not shown | yes | Adds Webflow CMS and more bandwidth |
| Ecommerce Standard | $42/mo | $29/mo ($348/yr) | yes 2% transaction fee | yes | 500 ecommerce items |
| Ecommerce Plus | $84/mo | $74/mo ($888/yr) | yes 0% transaction fee | yes | 5,000 ecommerce items |
| Ecommerce Advanced | $235/mo | $212/mo ($2,544/yr) | yes 0% transaction fee | yes | 15,000 ecommerce items |
Durable plans
| Plan | Billed monthly | Billed annually (per month) | Online store | Own domain | Notes |
|---|---|---|---|---|---|
| Free | free | free | no | no | *.durable.site subdomain, 300 AI credits total, 10 CRM customers |
| Launch | $25/mo | $22/mo ($264/yr) | no | yes | Custom domain: connect yours or register one free, up to $20 value. Durable says it is not designed specifically for e-commerce |
| Grow | $49/mo | $41/mo ($492/yr) | no | yes | Custom domain credit up to $40; unlimited team members. Not designed specifically for e-commerce |
Totals are subscription cost only, before tax: the first-term price in year 1 and the renewal price afterwards where the vendor's page shows both, otherwise the listed price every year. Annual billing uses the per-month price shown for yearly billing × 12. Domain registration is not counted here (the calculator lets you add your own price). “Online store” counts only plans whose page shows a store. not shown = the official page shows no price for that billing option, so the plan is left out. Ties are broken by name. Affiliate status is never used.
Frequently asked questions
Is Webflow cheaper than Durable?
For one year on your own domain with annual billing, Webflow is cheaper (Webflow Basic $180 vs Durable Launch $264). For an online store over one year, only Webflow has a priced plan (Ecommerce Standard $348).
Which is cheaper over three years, Webflow or Durable?
Over three years on your own domain with annual billing, Webflow is cheaper (Webflow Basic $540 vs Durable Launch $792).
Do Webflow and Durable support an online store?
Online store plans on the official pages: Webflow.
Do Webflow or Durable have a free plan?
Webflow: yes (free Starter plan, no time limit). Durable: yes (free plan, no time limit).